ethical marketing leadership for health products

Complaint Rulings

See below for current and past complaint rulings.

to download a copy of the MCA Code and Guidelines

Complaint Rulings

2026

2025

MCA25-01 Billboard Advertising and Packaging

2024

MCA2302 Bayer vs Acino Pharma

2023

MCA2301 Galderma vs MC Pharma

2022

There were no formal complaints in 2022

2021

MCA20-01 GSK Consumer Health vs Adcock Ingram Limited

2020

MCA19-01A Adcock Ingram Critical Care vs Fresenius Kabi
MCA19-01A Adcock Ingram Critical Care vs Fresenius Kabi: Website Corrective Statement

2019

2019 complaint finalised in 2020

2018

MCAC10 Boehringer Ingelheim vs AstraZeneca

2017

MCA08 Reckitt Benckiser vs Adcock Ingram: Adjudication – appeal
MCAC09 2017 Servier vs MSD: Adjudication – appeal

2016

MCAC06 2016 Mundipharma vs Inova Adjudication – appeal
MCAC07 2016 GSK vs Merck Adjudication

2015

There were no complaints in 2015

2014

MCAC02 2014 Napm vs Novartis & Roche: Adjudication – Appeal
MCAC03 2014 Bayer vs Pharma Dynamics: Adjudication
MCAC04 2014 Pharma Dynamics vs Bayer: Adjudication expedited
MCAC05 2014 Boehringer-Ingelheim vs Servier Laboratories: Adjudication – appeal ruling

2013

MCAC01 2013 Bayer vs Roche: Adjudication – appeal – expedited ruling

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