MCA's Code of Marketing Practice
The MCA’s Code of Marketing Practice provides ethical guidance on the promotion, to both health care professionals and consumers, of medicines, medical devices and IVDs (In-Vitro Diagnostics). Guidelines support Code interpretation and application.
Code and Guidelines for Interpretation
Click hereto download Marketing Practice v12 and Guidelines v9
Click hereto download Marketing Practice v12
Code Technical Advisory Committee (CTAC) makes technical recommendations with respect to the Code and supports training and other initiatives. CTAC processes are guided by agreed “rules of engagement”..
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